We Have Hard Stares Prepared for the 'Paddington in Peru' Trailer

Paddington Bear, the star of the best franchise in theaters in the 2010s, is finally back on the big screen after a seven-year absence in the first trailer for Paddington in Peru. It’s a Cinderella story of family films; when BBC Films said they were resurrecting the country’s favorite marmalade-eating stuffed Ursus arctos, there was a lot of doubt about commercialization and such. Instead, the films have been so well received that Paddington 2 was at one point ranked as the best-reviewed movie of all time.

In the years between films, the animated Paddington has been keeping busy, appearing with the British Royal family, taking tea with the late Queen Elizabeth II, and adding himself to classic films daily. As befitting his cultural landmark status, the trailer was unveiled at a special event in London on Wednesday morning (where marmalade sandwiches were served),

Director Dougal Wilson spoke before the audience at the events. “The first film gave us a bit of information about where Paddington came from and how he found his home in London, and in then the second story, he almost loses that home, but in doing he consolidates his community in London, and we also find out a little bit more about Paddington’s origins and how he was rescued. So there’s a lot of missing information about what happens before that. We thought that for the third film, it would be very appropriate for him to return to Peru, but this time, he should take his London friends and community with him and have an adventure there and, in doing so, fill in some of the missing pieces.”