Believe It: 'Ted Lasso' Finally Sets Season 3 Premiere Date

Ted Lasso Season 3 Key Art

Ted Lasso Season 3 Key Art

Apple TV+

Our long national nightmare is almost over: Ted Lasso Season 3 is coming, and sooner than most of us likely expected.

Despite announcing earlier this year that the long-awaited third season would arrive at some point in "the spring," the streamer has finally set an official premiere date -- March 15. (Which, if you want to get technical about it, is well before the spring equinox. Heck, college basketball season isn't even over!) But, it's unlikely that many viewers will complain too much after suffering through multiple filming delays that pushed back the series' return for months longer than initially anticipated. 

Perhaps as a thank you to fans for waiting so patiently for the slightest crumbs of information, Apple TV+ also released the first teaser for the new season, which features the various members of the AFC Richmond football squad arts and crafts-ing their own versions of kindhearted Coach Ted Lasso's (Jason Sudeikis) famous "Believe" sign that used to hang in their locker room.

As viewers will remember, Season 2 ended with equipment manager turned assistant coach Nate (Nick Mohammed) turning on his former mentor and quitting the team to take a job as the head coach of West Ham United, a club owned by Rebecca Welton's (Hannah Waddingham) villainous ex-husband Rupert Mannion (Anthony Stewart Head). Their split was particularly hostile on Nate's part, who ripped down the "Believe" sign and tore it into pieces before storming off.

According to Apple, the twelve-episode third season will see newly promoted AFC Richmond face ridicule as the media predicts they'll finish last in the Premier League. In the wake of Nate's contentious departure, former player Roy Kent (Brett Goldstein) steps up as assistant coach alongside Beard (Brendan Hunt). Meanwhile, while Ted deals with pressures at work, he continues to wrestle with his own personal issues back home; Rebecca is focused on defeating Rupert, and Keeley (Juno Temple) navigates being the boss of her own PR agency.

The rest of our fan-favorite cast members are also returning, Jeremy Swift as Higgins, Phil Dunster as Jamie Tartt, Toheeb Jimoh as Sam Obisanya, Cristo Fernandez as Dani Rojas, Kola Bokinni as Isaac McAdoo, Billy Harris as Colin, and James Lance as Trent Crimm. 

What's worth noting here is that, despite multiple reports that Season 3 was being written as Ted Lasso's last, none of Apple's press materials call this the show's final outing. (Something you'd think they'd want to heavily promote.) Of course, this doesn't mean the show will necessarily return for a fourth season, but it might mean that the door isn't entirely closed. We'll have to wait and see. 

Ted Lasso Season 3 will premiere on Wednesday, March 15, followed by new episodes weekly. It will be the first Apple TV+ series to launch midweek.


Lacy Baugher

Lacy's love of British TV is embarrassingly extensive, but primarily centers around evangelizing all things Doctor Who, and watching as many period dramas as possible.

Digital media type by day, she also has a fairly useless degree in British medieval literature, and dearly loves to talk about dream poetry, liminality, and the medieval religious vision. (Sadly, that opportunity presents itself very infrequently.) York apologist, Ninth Doctor enthusiast, and unabashed Ravenclaw. Say hi on Threads or Blue Sky at @LacyMB. 

More to Love from Telly Visions